top of page

AI Bots Revolutionising Social Media:How Platforms Like Meta Are Shaping the Future
AI-generated characters or "bots" operating seamlessly as interactive user accounts, significantly redefining the social media experience.
Tiago Carvalho
Mar 203 min read

Artificial Intelligence (AI) Innovations – Unlocking Human Potential
AI isn't the enemy. Instead, AI is the remarkable tool that humanity desperately needs to unlock our fullest potential.
Tiago Williams
Mar 172 min read

Social Media & Content Media – The Rise of Raw Authenticity
Forget Polished Perfection—Social Media Now Belongs to the Rebels of Authenticity
Tiago Williams
Mar 133 min read

Meta’s Bold Bet: Is a Video-Only Social Platform the Future or a Risky Gamble?
After internal discussions hinting at a dedicated app for Reels, Instagram’s short-form video feature, speculation is gaining momentum.
Tiago Williams
Mar 115 min read

Influencer Marketing: The Powerful Drug Brands Can't Quit (Even If It Hurts)
Influencer marketing is the intoxicating elixir brands crave and fear in equal measure.
Tiago Williams
Mar 63 min read

Virtual Reality in Marketing: The Revolutionary Leap Redefining Consumer Engagement by 2025
Welcome to the era where (VR) is no longer just futuristic tech it's a critical component of successful marketing strategies.
Tiago Williams
Mar 33 min read

Live Social Media Shopping: The Future of E-Commerce or the Ultimate FOMO Machine?
Shopping, But Make It Social Remember when online shopping meant scrolling through endless product pages and hoping your package didn’t...
Tiago Williams
Feb 273 min read

Why Social Business is Your Next Big Move: Lessons from Unexpected Revolutions in History
Discover the transformative power of social business and why it's the next revolution in commerce.
Tiago Williams
Feb 243 min read

AI and Social Media: The New Age Propaganda Revolution
Welcome to the Algorithmic Era Remember when marketing was all about catchy jingles and vibrant billboards? Now, in 2023, we’ve stepped...
Tiago Williams
Feb 173 min read

Why an Art Director is Your Fashion Project’s Secret Weapon
Today, having an art director on your team is not a luxury; it’s a necessity for anyone serious about launching a product that stands out.
Tiago Williams
Feb 173 min read

Why Hiring an Agency is Like Choosing Rolex: Timeless, Reliable, and Worth Every Penny
Imagine trying to plan a wedding, but instead of hiring a planner, you’re coordinating the florist, caterer, DJ, and photographer...
Tiago Williams
Feb 53 min read

AI as a Creative Partner: Redefining Digital Marketing in 2025
It's 2025, and the world of digital marketing has undergone a creative revolution. Picture this: a brainstorming session where AI tools...
Andrea Williams
Jan 303 min read

Nano-Influencers: Small Following, Big Impact, or Overhyped Trend?
David vs. Goliath in the Influencer World Move over, Kardashians—there’s a new kid on the block, and they’ve got fewer followers than...
Tiago Williams
Jan 303 min read

The Future of Influencer Marketing: Trends to Anticipate in 2025
Influencer marketing is no longer the new kid on the block—it’s a cornerstone of digital strategies worldwide. Fast-forward to 2025, and the
Andrea Williams
Jan 233 min read

BlueSky vs Twitter (X) and Threads: The Battle for the Future of Social Media
Let’s explore what makes BlueSky unique, how it stacks up against its competitors.
Tiago Williams
Jan 233 min read

From Socrates to Social Media: Why Consultants Need Marketing to Stay Relevant
Imagine Socrates dropping knowledge bombs on LinkedIn. “The unexamined life is not worth living” would have gone viral, with Aristotle slidi
Tiago Williams
Jan 163 min read

Top 10 Digital Marketing Trends to Prepare for 2025
As we approach 2025, the world of digital marketing is evolving at a pace faster than your favourite meme goes viral. The anticipation for w
Tiago Williams
Jan 143 min read

AI Models: Revolutionising Brands and Redefining Stardom
Explore how AI models are transforming branding, breaking traditional stardom, and shaping the future.
Tiago Williams
Jan 103 min read

From Cave Walls to Holograms: The Never-Ending Evolution of Visual Media
Cave paintings were not just a form of expression, they were humanity’s first attempt at going viral.
Tiago Williams
Jan 83 min read

Why CEOs Are Taking Over Social Media: Lessons from Today’s Most Visible Leaders
CEOs are owning social media like pros—building brands, trust, and influence. Here’s what we can learn from the top leaders. 🚀
Tiago Williams
Jan 64 min read
bottom of page